Spark your imagination and see what’s moving food forward.

At Ardent Mills, we’re focused on helping you and our industry understand what drives consumer preferences, how tastes are evolving, and what ingredients should be top of mind in your innovation pipeline. Simply put, we uncover new opportunities that can help your brand grow.

Bowls - Chickpeas and Red, Green Lentils

We’re here to help you find the why behind the trends. We cover everything you need to know, from consumer to marketplace to ingredient and more. Want to reduce risk with your new products? We can dig in and help you understand the market so your next move can be a successful one. Looking for custom research? Ask about our capabilities — whether you’re a baker, a manufacturer, a retailer, a foodservice operator or somewhere in-between.

Foster greater growth opportunities

Explore the Drivers of Innovation

We conduct proprietary research and distill it down for you. One of the many ways we do that is the five Drivers of Innovation. Each driver identifies consumer needs and behaviors so you can get inspired and keep your innovation pipeline moving forward.

Know what’s next

Want to know what consumers are seeking so you can innovate with confidence? Fill out the form below. We’ll reach out and help you stay ahead of the market and see if we can create more opportunities for growth.

Know what’s next