Stay ahead of the Functional Foods trend

Consumers' mindsets are changing. They’re seeking functional, wellness benefits as a top priority in their food choices. Using proprietary insights, Ardent Mills has identified 11 insights showing how quinoa, chickpea and buckwheat are what’s next.

Learn more in our infographic. 

It's not about generally "eating to be healthy." It's about deliberately "eating for health."*

80% of consumers adopt a functional foods mindset at least occasionally*